If you are a new blogger or thinking about starting a blog, you probably have done some research and discovered there are a lot of blogging tips out there. Many people write about blogging but have you noticed few write about what not do
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Have you noticed that certain times of the year you may see an increase or decrease in your traffic on your social platform, specifically Pinterest or your Blog? One reason you may see this can be related to seasons, holidays, and events. Many call this Seasonal Marketing.
What is Seasonal Marketing?
Seasonal marketing is pretty much what it sounds like: throughout the year, many brands will adjust their marketing strategy to align with upcoming seasons, holidays, and events. Consumers change their behavior based on these seasons, holidays, and events scattered throughout the year. So brands will change their marketing strategies to incorporate these behaviors so they can capitalize on these seasons, holidays, and events.
For instance, this past weekend I was out shopping and I noticed stores are starting to carry Fall, Halloween, and Thanksgiving items. IT’S ONLY JULY! Brands will see an increase in traffic due to these events or holidays so they have to plan ahead in order to capitalize on the interest. I do feel it’s a little early to see pumpkins on the shelves but many brands are looking to capitalize on every season, holiday, and event. This is called Seasonal Marketing.
Now you might be thinking,
Affiliate marketing is one of the best ways bloggers can earn money from blogging.
You can also use affiliate marketing to make money with your social platforms, such as Pinterest, Facebook, and Instagram.
Bloggers and social media influencers