Pinterest is a great way to drive traffic to your website. But so many people are unsure how to use Pinterest correctly. So if you are not sure how to use Pinterest, then this post is for YOU. Here you can learn how to grow your Pinterest Account.
Whether you are a new blogger or been blogging for some time, Pinterest is a gold mine for driving traffic to your website.
All you need is a good Pinterest Marketing Strategy and a healthy Pinterest Account.
I started a brand new Pinterest Account in 2017. It had zero pins, zero boards, and zero followers. As of March 2021, I have over 6.1 Million monthly views and almost 25,000 followers.
I am constantly experimenting with Pinterest to see what works and what is a complete waste of time.
So if you are too busy to keep up with all the Pinterest changes then you need to follow me as I’ll keep updating you on all the best practices for Pinterest.
You can join my Facebook Group: Pinning for a Profit or subscribe to my email list.
What is Pinterest?
Pinterest is a search engine with over 400 million users who use Pinterest every single month.
It is an online Search engine where you can save and share pictures or videos. It is used for inspiration and ideas from DIY, home decor, recipes, fashion, beauty, blogging tips, wedding planning, money tips, travel, healthy living, holiday, seasonal and so much more.
WHY USE PINTEREST?
If your niche is a common category searched for in Pinteret, then you abolsutely want to promote your content on Pinterest.
Pinterest can be a marketing tool to help you find a new audience. If your audience is already using Pinterest, then you want to create content for the people who are already using Pinterest.
Unfortunately you cannot just create a Pin, post it to Pinterest, and hope it takes off. You need to be strategic and have Pinterest Marketing Strategy and a healthy Pinterest Account.
Otherwise, your content can get lost in the sea of Pinterest.
Why Should You Want To Grow Your Pinterest Account?
There are many reasons why you should want to learn how to grow your Pinterest account.
But the main reason people want to grow their Pinterest account is to increase traffic to their website.
Whether you are a new blogger or you’ve been blogging for a long time now, you can use Pinterest to drive thousands of people to your website every single month.
You need to make sure your content is set up correctly and then you can grow your Pinterest Account.
The two main reason I use Pinterest are: To drive traffic to my website and to make money from pinning on Pinterest
how to grow your Pinterest account
Are you ready to learn how to grow your Pinterest Account so you can grow your online business?
Follow these tips and strategies so you can gain more monthly viewers and followers!
Pinning everyday is an absolute must.
You must pin EVERY. SINGLE. DAY. if you want to have a chance with having your content seen by the million of Pinterest users.
Once you start pinning every day, Pinterest will see that you are a serious pinner and that you are consistent with using their. Then they will more likely show your content more often in the feed.
Just make sure you are creating visually appealing pins.
I know it can be hard to Pin every day because well, life.
So if you don’t want to invest in a scheduling program such as Tailwind (which you totally should by the way because it can save you so much time), you can always manually pin or use the free Pinterest Scheduler tool.
If you are new to Tailwind, you can get a free month for free here so you can test it out.
Pinterest also prefers active account over no activity.
So stay active and consistent with pinning to Pinterest if you want to see your Pinterest Account grow.
Keywords are so important when it come to Pinterest. So you must focus on keywords because this will increase your chances of your profile, your boards, and your pins appearing in search results.
Remember earlier when I said Pinterest is considered a search engine?
Keywords will help you to appear more often in search results. This can lead to more traffic to your website, gaining more Pinterest followers, and growing your Pinterest account.
So you need to do keyword research and include keywords in the following places:
You should be using a Pinterest Business Account, which has many benefits such analytics.
If you have a regular Pinterest profile, you can easily convert it to a Pinterest Business Account.
Once you have your Pinterest Business Account set up, you will be able to add a Business name and a description. In these two fields you will want to use Pinterest keywords.
BOARD NAMES AND BOARD DESCRIPTIONS
You will want to use Pinterest keywords in your board names and board descriptions.
Don’t use cute board names like “yummy food. ” Instead use keywords in your board names like ‘Easy Dinner Recipes.’
This will increase your chances of your boards appearing in search results.
PIN TITLE AND PIN DESCIPTIONS
In your Pin Titles and Pin Descriptions, you want to use keywords that your audience is already using to search for ideas.
If you repin pins, check the pins out. If they don’t have good Pin Titles or they are lacking a good Pin Descriptions, edit them. You can’t change the image or URL, but most of the time you can edit the description and title.
HOW TO FIND THE BEST KEYWORDS
You want to make sure you are using the best keywords on your Pinterest account because this will increase your chances of appearing in search results, which will result in a stronger Pinterest account.
The more often you appear in search results, the higher chance you have on driving traffic to your website, gaining followers and monthly viewers.
So think like your audience. The keywords they use to search for a topic or idea are the keywords you want to include in your Pinterest Profile.
Join Group Boards
A group board is similar to a regular Pinterest Board. The only difference is that the creator can invite other people (known as collaborators) to Pin to the same board.
When you add your pins to group board, this allows your pin to be seen by the board owner and their followers as well as all the other collaborators and their followers.
Group boards are a great way to share your content and reach more people.
Once I started joining and participating in group boards, my followers and monthly engagement started to climb faster. I was able to reach more people and more people liked the content I was sharing. I saw Pinterest Account Skyrocket.
A lot of people do say group boards are dead but I strongly believe in group boards. You just need to make sure it is an active board and high quality group.
You want to make sure you are sharing high quality content, whether it’s the pins you created or pins you are repinning.
You want to share pins that stand out.
Majority of the people who use Pinterest, use it on a mobile device. So when they are scrolling on Pinterest, it is very easy to scroll fast. Create and share pins that stands out and catch your users eye when they are searching for content related to your niche.
Check out my post HOW TO MAKE A PINTEREST PIN GO VIRAL
How to Grow Your Pinterest Account
If you are looking to learn how to grow your Pinterest account, then you should follow the tips and strategies I provided above.
These tips will help you to achieve a healthy Pinterest Account and grow your Pinterest account tp have more monthly views, more followers, and higher engagement.
Pinterest is not something that happens overnight, so you will need to work at. You’ll start showing growth in your Pinterest account when you are consistent with your pinning strategy.
Leave a comment below and let me know how these tips worked for your. Or head over to my Facebook Pinterest Group, Pinning for a Profit.